Business Development Representative (Inbound – DACH/Europe)

The Business Development Representative (Inbound – DACH/Europe) is responsible for promptly engaging and qualifying inbound leads that have been nurtured and deemed Marketing Qualified Leads (MQLs).

Once an MQL is synced from our Lead Generation Platform into our CRM system, the Sales Development Representative takes ownership of the lead, initiates contact (primarily via phone, but also email and social channels such as LinkedIn), and builds an initial relationship with the prospect.

Through structured discovery, the Sales Development Representative develops an understanding of the prospect’s business, identifies needs and requirements, and qualifies the opportunity to Sales Qualified Lead (SQL) stage. Qualified SQLs are then handed over to the responsible regional salesperson or, where further technical clarification is required, to the Sales & FAE team.

This is a new role within the European Sales organization, working closely with Marketing, Regional Sales, and the Sales & FAE teams across Europe. Although the position is part of the European team and collaborates remotely with colleagues across the region, the role is based onsite at our office in Windhoek, Namibia.

Roles & Responsibilities

Take full ownership of MQLs once imported into our CRM.

• Proactively contact prospects, with a strong focus on phone outreach, complemented by email and, where appropriate, LinkedIn or other channels.
• Build an initial relationship and establish credibility with potential customers in the DACH and broader European region.
• Conduct structured discovery to:
  • Understand the prospect’s business model, use cases and decision-making process
  • Identify needs, pain points, timeline and budget indications
  • Assess fit with our products and solutions
• Qualify leads from MQL to SQL according to agreed criteria and qualification frameworks.
• Accurately document all interactions, notes and qualification details our CRM system.
• Route and assign SQLs to: the responsible regional salesperson, or the Sales & FAE team for deeper technical/solution clarification, where needed.
• Collaborate closely with Marketing to provide feedback on lead quality, campaigns and messaging.
• Provide regular reporting on activity levels, conversion rates (MQL → SQL), and pipeline contribution.
• Continuously refine outreach and qualification approaches based on performance data and feedback.

Must-have Skills

• Native-level German language skills (spoken and written).
• Fluent English (spoken and written).
• ideally min.1-2 years of experience in an outbound/inside sales, SDR/BDR, or similar lead-qualification role, preferably in a B2B environment.
• Strong phone communication skills and a high level of comfort with proactive outreach.
• Proven ability to quickly understand a prospect’s business context and articulate value propositions in a technically- / IT-minded industry
• Experience working with CRM systems and marketing automation/lead nurturing tools (e.g. HubSpot, Salesforce, Zoho or similar).
• Structured, disciplined way of working with strong documentation habits.
• Self-motivated, goal-oriented and comfortable working remotely in a distributed team.

Nice-to-have Skills

• Experience working in/with the European, especially DACH, technology or industrial sector.
• Familiarity with technical products and solution-selling environments (hardware/software, embedded IT, or similar).
• Experience collaborating with Field Sales and technical pre-sales / FAE teams.

What we offer

• A great agile and intercultural work environment, including flat hierarchies, an open-door policy, a focus on empowerment, joint responsibility, and mutual trust and support
• Working with a skilled, high-achieving, experienced, fun, international, and growing team—with lots of opportunities to develop your professional career, take on further responsibilities, and grow with the company