Senior Market Research Executive

Role Purpose: 

To successfully support the delivery of fieldwork, analysis and insights for client projects, in line with client objectives and expectations. Working closely with the Research Manager (RM), the Senior Market Research Executive will be responsible for managing fieldwork suppliers and contributing towards high quality research outputs. This role would suit a Market Research Executive looking to step up into a more senior role. 

Key Accountabilities:  

Project & Task Management 

• Able to effectively develop recruitment screeners and manage fieldwork suppliers to ensure timely and effective recruitment 

• Able to conduct thorough link checking of surveys and moderation of simple interviews or moderate online communities  

• Schedule and setup qualitative research including AE and compliance documents, sending calendar invites and ensuring smooth running of in person central location days 

• Conducts secondary research to validate design and analysis, monitors client’s competitor environment to update both the client and project team of any significant news updates 

• Accurately monitors own capacity needed to deliver the project, in partnership with the RM and proactively highlights deviations from the project plan  

• Contributes to research analysis and slide building in line with RM’s guidance to develop clear and meaningful research narrative for the client  

• Provides formal feedback to all team members, including RM and EM, as part of the company’s continuous feedback culture 

• Participate in client calls, meetings and presentations throughout the research project, including potential travel to client sites to support the delivery of project presentations 

• Support BD initiatives by contributing research and therapy area workups for proposals 

Client Management  

• Acts as key contributor to a project, addressing any questions / concerns from the RM and flagging issues with the RM as appropriate  

• Proactively highlights challenges and solutions to the internal team (and client where appropriate) 

• Contribute to project status update meetings, both internally and externally (through the PM) Builds relationships with the client project team through delivering high quality deliverables 

• Draft recruitment updates for the RM 

• With guidance from senior team members, able to develop fieldwork materials including discussion guides, online community tasks and questionnaires 

Leadership  

• Contributes to first-class, quality deliverables generating compelling deliverables and accurate, impactful analysis of insights generated from primary and secondary research sources 

• Ensures research is delivered to the project team to ensure timely delivery of project outputs  

• Communicates key project updates with project team, to ensure alignment and shared understanding of project objectives/status/final outputs of all project team members 

• Provide leadership and guidance to junior team members on supplier management, moderation and analysis 

• Project management responsible (with RM support) for overall successful delivery of projects to the client Leadership of sub-teams on complex projects