Social Media Content Strategist, US
Who We Are
We are a fast-growing vertical SaaS company that leverages innovation and disruptive technologies to improve consumer experiences, outcomes, and predictability in elective medicine. Our team thrives on challenges, embraces change, and is dedicated to transforming our industry. At Adoreal, we don't just follow trends — we set them, and we're looking for people who are ready to do the same.
As a Social Media Content Strategist at Adoreal, you will help define content strategy and execution across our core social media channels for 20+ plastic surgery practices in the United States. You'll work in lockstep with our Social Media Lead and other internal teams — including design, brand, and others — to build compelling, data-informed content that deepens brand awareness, engages audiences, and drives measurable outcomes for each practice. This is a hands-on role for someone who is equally comfortable thinking strategically and executing at a high level.
While we are a remote-first company, we are currently only able to hire candidates located in the following U.S. states: CA, CO, FL, GA, IL, OK, OR, PA, RI, TX, UT, and WA. We hope to expand to additional states in the future. Ideally we are targeting in the Chicago, IL area as part of our growing local team there.
What You'll Do
- Execute a cohesive content strategy across Instagram, Facebook, and TikTok that aligns with each practice's brand voice, campaign goals, and audience insights
- Support and develop the content calendar end-to-end — planning, briefing, writing, scheduling, and optimizing across channels
- Help conceive and produce engaging short-form video content and copy for TikTok and Instagram Reels, including ideation, scripting, and coordination with creative teams
- Monitor channel performance using platform analytics and email KPIs; translate data into actionable insights and continuous improvements
- Stay ahead of platform algorithm changes, content trends, and best practices across social and email
- Partner with cross-functional teams to ensure content supports broader marketing and product initiatives