Social Solutions Manager (East Coast)

Channel Factory provides intelligent marketing solutions for the next generation of contextual safety, suitability, and performance for brands and agencies. Our platform helps marketers implement, automate, and scale their marketing programs across the world’s largest video library, YouTube, and emerging growth channels. We sit at the intersection of marketing and suitability and have a mission of enabling the world’s top brands to consciously connect with the right audience in the right context, maximizing suitability and contextual performance. 

Channel Factory embodies a strong start-up culture that values diversity, collaboration, and results. Our bias towards execution balances critical thinking, analysis, and pragmatic problem solving. We expect a lot from one another and value our thoughtful and intellectually curious company culture. 

Channel Factory is headquartered in the United States and has global offices across 20+ cities/countries. This position will be based in the United States. Remote work status is subject to change at any time.

We are seeking an experienced Social Solutions Manager to join our growing team and drive the development of a groundbreaking social media offering in the North America market. The ideal candidate will be a strategic thinker with a passion for social media and a proven track record of launching and managing paid campaigns across platforms like Meta, TikTok, LinkedIn, and more. You will be responsible for onboarding new clients, managing campaigns, optimizing performance, and driving client growth and retention. This role is ideal for someone eager to shape the future of social media marketing and thrive in a fast-paced, results-oriented environment.

Key Responsibilities

Client Onboarding and Development

• Lead the onboarding process for new social media clients, educating them on our processes and strategies.
• Develop tailored campaigns that set the foundation for long-term success, ensuring a seamless handoff to the Client Solutions Manager once campaigns are stabilized.
• Collaborate with platform representatives (e.g., Meta, TikTok, LinkedIn) to secure resources and expertise for client campaigns.

Campaign Management and Reporting

• Launch, maintain, and optimize paid social campaigns to achieve client goals and key performance indicators (KPIs).
• Monitor campaign pacing and performance metrics, proactively addressing any issues.
• Prepare and deliver detailed campaign reports with insights, wins, and areas for improvement.

Client Growth and Retention

• Manage a portfolio of clients, focusing on retention, satisfaction, and upsell opportunities.
• Build strong client relationships and proactively address their evolving needs.
• Collaborate with the Client Solutions Management team to ensure alignment and growth.

Team Support and Process Improvement

• Support the Senior Client Solutions Managers with daily tasks and initiatives.
• Lead internal training sessions on social media platforms, workflows, and best practices.
• Identify and implement improvements in social media workflows to drive efficiency.

Industry Expertise and Knowledge Sharing

• Stay updated on the latest trends, ad formats, and advancements in social media platforms.
• Share updates and best practices with internal teams to enhance knowledge and expertise.
• Maintain a strong understanding of third-party tools and their integration with social media campaigns.

Additional Support

• All other duties as assigned.