Ad Monetization Manager
Resumen del puesto por JobGrid
Ad Monetization Manager at whalo: Tel Aviv, Israel; Presencial. JobGrid adds normalized role facts, source context, and a path to the employer application page so candidates can compare the listing before applying.
- Location and workplace: Tel Aviv, Israel, Presencial
- Source freshness: checked by JobGrid on 2026-05-30.
- Application path: candidates continue to the employer application page with non-personal referral tags.
Whalo Games is a mobile gaming company based in Tel Aviv. We develop top of the line mobile games that our players will enjoy for years.
We combine creativity, data, and technology to build social gaming experiences that millions of players love. This is a great opportunity to play a key role in scaling Fish of Fortune!
We move fast, think big, and care deeply about the people who build our products. Our teams thrive on curiosity, collaboration, and the excitement of turning great ideas into real impact.
We are looking for an experienced Ad Monetization Manager to join our monetization team for Fish of Fortune. As a key part of the Monetization team, you will be responsible for driving ad revenue growth and ARPDAU, while protecting player experience and retention.
Job Responsibilities
Own day-to-day ad revenue performance across rewarded video, interstitial, and banner formats - monitoring eCPM, fill rate, ARPDAU, and impression depth.
Design and refine ad placement strategy across the player journey, including segmentation rules, frequency caps, and contextual triggers.
Conceptualize and implement comprehensive A/B tests on placements, formats, frequency, and reward structures, translating results into rollout decisions.
Manage relationships with mediation platform (AppLovin MAX), ad networks, and SDK partners - including negotiation, troubleshooting, and auction stack optimization.
Monitor competitor titles and surface placement, format, and timing trends.
Foster synergistic collaborations with cross-functional teams, including Product, UA, Economy and BA, to align ad strategy with the broader monetization roadmap.
Required Qualifications
Minimum 1 year of experience in ad monetization (preferably in gaming)- A must!
Strong analytical skills
Strong communication and interpersonal skills
Collaborative mindset; experience working cross-functionally with multiple departments
Hands-on experience with mediation platforms (MAX, LevelPlay, AdMob) and ad networks (Meta, Unity, AppLovin, Mintegral)
Proven ability to design and implement ad monetization strategies, with a strong focus on the ad-vs-IAP trade-off and protecting LTV
Full ownership experience over ad revenue KPIs, including rewarder videos, interstitials and banners.
Nice to Have
Exposure to programmatic / DSP buying or in-app bidding mechanics
Background in casual, social-casino, or board game titles
Why Whalo
Impact: You’ll shape the technology that powers experiences enjoyed by millions of players.
Innovation: Join a company that encourages experimentation and creative problem solving.
People-first culture: We believe the best products are built by teams that love working together.