Senior Meta Ads Buyer
Resumen del puesto por JobGrid
Senior Meta Ads Buyer at Creatr: Remoto, Australia; Jornada completa; Senior; Marketing y crecimiento. JobGrid adds normalized role facts, source context, and a path to the employer application page so candidates can compare the listing before applying.
- Location and workplace: Remoto, Australia
- Role classification: Marketing y crecimiento, Jornada completa, Senior
- Source freshness: checked by JobGrid on 2026-06-04.
- Application path: candidates continue to the employer application page with non-personal referral tags.
The Opportunity
Creatr is a UK-based digital marketing agency operating in a high-risk vertical within the digital economy. We manage a portfolio of 18-20 clients (content creators) and drive customer acquisition primarily through paid media on Meta platforms.
This is not a standard media buying role. We operate in one of the most challenging environments on Meta. Ad accounts get restricted and shut down. Infrastructure needs to be rebuilt, sometimes overnight. Compliance requirements are strict and constantly evolving. The pressure is real, the stakes are high, and the margin for error is thin. If you have not operated in this kind of environment before, this role will be a significant step up from what you are used to.
We are looking for someone who thrives under that pressure, someone who sees a banned account not as a crisis but as a problem they have solved before and will solve again. The right person for this role is part strategist, part operator, and part firefighter.
Monthly ad spend is $300K. The immediate priority is maximising profitability at current spend levels. The longer-term trajectory is scaling toward seven-figure monthly ad spend while maintaining that profitability.
Responsibilities
Campaign Management
- Build, launch, optimise, and scale campaigns across all clients in the portfolio
- Manage significant budgets with clear accountability for return on spend
- Continuously test and iterate on audiences, placements, creatives, and bidding strategies
Creative Direction
- Lead the creative pipeline: identify what is performing, diagnose fatigue, define what needs to be tested next
- Produce clear creative briefs with deadlines, ensuring a continuous queue of assets in production
- Own the testing framework: structured, systematic creative testing with documented learnings
Account Infrastructure and Resilience
- Manage the full Business Manager and ad account ecosystem
- Maintain operational resilience at all times: backup accounts, warming protocols, contingency plans
- Handle account restrictions, bans, and policy enforcement independently, with minimal downtime
- Ensure the operation can continue running even when things go wrong, because they will
Analytics and Reporting
- Go beyond surface-level ROAS. Our business model is complex, and standard platform attribution metrics do not tell the full story
- Work with cohort-based economics, customer lifetime value, and payback periods to assess true acquisition profitability
- Contribute to defining the right north-star profitability metric for paid acquisition. This is a strategic input, not just a reporting task
- Deliver clear, concise performance updates to directors. No daily standups or status meetings, results-driven communication only
Scaling
- Develop and execute a structured plan to increase profitability at current spend, then scale beyond it
- Apply proven acquisition strategies to new clients as they launch, delivering profitable performance from week one
- Identify and unlock new opportunities within Meta's platform to increase volume without sacrificing efficiency