Mindshare - Media Planning Senior Director/ Director

About Mindshare: A Leading WPP Media Brand

Mindshare, part of WPP, delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.

Role Summary and Impact

1. Financial performance of the client cluster – meeting overall revenue targets and ensuring profitability of the cluster.
   Would need to focus on opportunities for higher-order value-added services.
   Will be responsible for the leading scope of work & fee/commission negotiations with clients and implementing “smart contracting” practices to ensure we are rightfully compensated for our efforts
2. Know the client's business Inside out - Essential to keeping the account running smoothly. Understand the internal and external factors that impact the client's business. To be involved in day-today business, brand track & outputs, branding strategies & next step on performance for getting next growth for business
3. Product quality- Engage with, and orchestrate the various specialist functions to deliver a superior quality product to the client. Will have to monitor & drive all elements that lead to client incentives. Other measures of success include Industry awards and upstream engagement in projects
4. Client team climate and people management - Managing the staffing plan for the cluster, driving recruitment & retention of key talent. This would include identifying training needs for team members. Create an atmosphere where cross-functional teams work together effectively. Handle and motivate your team to effectively deliver to client needs and company goals. Ensure timely team appraisals and clear development goals for team members; identify and follow through on appropriate training and career development for the team
5. Client Satisfaction:

• Acts as a client visionary by bringing a highly valued perspective to the client based on a deep understanding of their business, issues and opportunities. Should be able to lead strategic conversations on Media and communication planning
• Work with Managing Partner and FD on quarterly budget reviews to deliver and exceed targets set.
• Lead the charge on developing the roadmap for data science, insight lead and end-to-end measurable and impactful comms strategies and media plans to deliver on Clients' business objectives
• Help build stronger and even award-winning media interventions on the back of a structured comms planning approach, and help lead the client into a more effective Media journey.
• Inspire the client with sound media knowledge and ideas and become their trusted media advisor

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Minimum 10 Years of experience handling media planning, both digital and traditional media.
• In-depth understanding of all communication channels and how they inter-relate.
• in-depth knowledge of TV & Digital (Top Funnel expert & basic understanding of performance)
• Strong analytical skills and can use data to solve problems.
• Understands strategic planning and broad implications on costs and timing.
• Demonstrated experience and success working with the decision-makers of organizations.
• Significant proven experience in working with multiple stakeholders, e.g. suppliers, advertising/marketing agencies, and media owners.
• Shows a depth of understanding of the industry, business, brands and consumers in senior-level client conversations.
• Understands business principles and good practices and perceives issues in both financial and commercial terms.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. 

We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. 

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.  Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.