Shopify & Ecommerce Manager
Shopify & Ecommerce Manager
Sibie Holding Group · UK, EU & US
Full-time On-site – London base Hire Priority: #1 Health & Wellness
About Sibie Pharma Group
We are a group of fast-growing online pharmacies serving patients and health-conscious consumers across the UK and EU, with imminent launches in the United States and the Gulf Cooperation Council (GCC). We sit at the intersection of health, science, and technology, making evidence-based pharmacy products accessible, personal, and trustworthy.
The Role
As a Shopify & Ecommerce Manager you will own the technical and operational backbone of our ecommerce business. This role ensures both of our Shopify stores are fast, stable, conversion-optimized, and continuously improving.
You’ll sit at the intersection of engineering, marketing, and growth, making sure every campaign lands on a high-performing storefront, and every customer journey is seamless. From managing the app ecosystem to optimizing site speed and checkout flows, your work will directly impact revenue, conversion rates, and average order value.
Why This Role Matters Now
We’re operating across two pharmacy brands, multiple international markets, and subscription-based models. The complexity is growing, and so is the opportunity.
This role is critical to ensuring our ecommerce infrastructure can support that scale. You’ll own the systems that power performance: fast-loading pages, optimized product journeys, and a smart app stack that increases AOV through upsells and cross-sells, without increasing ad spend.
What You’ll Own
Shopify Storefront & Theme
- Manage and optimize Shopify themes across both stores
- Technical conversion rate optimisation across both stores
- Implement UX/UI improvements that increase conversion rates
- Ensure storefront consistency across devices and markets
App Stack Management
- Own and optimize the ecommerce app ecosystem (upsell, cross-sell, reviews, subscriptions)
- Evaluate, implement, and manage third-party apps for performance and ROI
- Reduce bloat while maximizing functionality and efficiency
Catalogue & Market Management
- Maintain product catalogue across regions (pricing, availability, localization)
- Ensure accuracy and consistency across all SKUs and markets
- Support cross-border ecommerce operations and regional requirements
Website Performance & Speed
- Monitor and improve Core Web Vitals and page load speed
- Identify and resolve performance bottlenecks
- Ensure fast, reliable site performance across all devices and geographies
Automation & Workflows
- Build and manage Shopify Flow automations
- Collaborate with CRM to streamline lifecycle and operational workflows
- Reduce manual processes through smart automation
Ecommerce Analytics & Reporting
- Track and report on revenue, conversion rates, AOV, and funnel performance
- Identify opportunities for optimization across the customer journey
- Work closely with marketing and product teams to align on performance insights
Key Impact Areas
- Both Shopify Stores: Stability, scalability, and performance across all markets
- Upsell & Cross-sell: Increasing AOV through smart app usage and UX improvements
- Store Speed: Fast, frictionless user experience that supports conversion
- Catalogue & Apps: Clean, optimized infrastructure that supports growth
How Success Is Measured
Store Performance
- Improvement in conversion rates and revenue per visitor
- Stable, high-performing storefronts across all markets
Speed & UX
- Strong Core Web Vitals and fast page load times
- Reduced friction across key user journeys (product → checkout)
AOV Growth
- Measurable increase in average order value through upsell/cross-sell strategies
- Effective use of apps without degrading site performance
Operational Excellence
- Accurate, well-managed product catalogue across regions
- Efficient, automated workflows reducing manual overhead
Data & Optimization
- Clear reporting on ecommerce performance metrics
- Continuous identification and execution of improvement opportunities