matchgroup

Senior Marketing Manager, UK & Nordics

🇬🇧 London, GB Sur site Marketing et croissance Publié Avr 29, 2026
LieuLondon, GB
Mode de travailSur site
CatégorieMarketing et croissance
LangueEnglish
Publié29 avril 2026
Dernière vérification8 mai 2026
Our Mission:   Launched in 2012, Tinder® revolutionized how people meet, growing from 1 match to one billion matches in just two years. This rapid growth demonstrates its ability to fulfill a fundamental human need: real connection. Today, the app has been downloaded over 630 million times, leading to over 97 billion matches, serving approximately 50 million users per month in 190 countries and 45+ languages - a scale unmatched by any other app in the category. In 2024, Tinder won four Effie Awards for its first-ever global brand campaign, “It Starts with a Swipe”™     Our Values: Take the Lead We don't ghost our work or each other. Just as users don't leave their matches hanging, we don't let each other down.   Move Fast We have a bias for action and urgency. Something that could be done tomorrow would be better if done today.   Better Together We keep connection at the heart of dating and at the heart of how we work. Just as our users are better when they connect with others, so are we when we collaborate.   Real Talk We say the hard thing the human way. Just as we ask our users to behave with kindness and candor in our community, we expect Team Tinder to do the same.   Safety First We act with integrity, transparency, and consistency so people feel safe—whether they're swiping, matching, or working alongside us.   Spark Fun We have fun to unlock creativity, fuel innovation, and help us build better experiences for daters. Own the story of how GenZ date in the UK. Working alongside Global and Product Marketing, you will be responsible for helping to drive Tinder’s brand strategy, positioning and integrated marketing plans in the UK, grow brand love, cultural relevance and business impact. This role owns the brand narrative end-to-end – from insight and strategy through to creative development, media planning and post-campaign measurement. You’ll be the market’s brand owner: deeply connected to Gen Z culture, obsessed with our members and their dating mindset, and able to translate that into bold, high-impact work across channels (social, digital, OOH, experiential, partnerships and earned). You'll report to the Senior Marketing Director, UK & Nordics. The role is based in London with three days a week in office.

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