Growth Lead
Podsumowanie roli od JobGrid
Growth Lead at wordsmith in London, United Kingdom, for an on-site Marketing & Growth role at Lead level. JobGrid normalizes the posting into comparable role facts, keeps the employer description separate, and shows the source as posted on 2026-06-01 and last checked on 2026-06-02. No salary is listed; candidates are routed to the original public application page with non-personal referral parameters.
- Role title and company: Growth Lead at wordsmith.
- Location and workplace: London, United Kingdom; on-site.
- Comparable classification: Marketing & Growth, Lead level.
- Source freshness: posted 2026-06-01 and last checked 2026-06-02. No salary is disclosed in the payload; work language is English and the employer description stays separate from **
Wordsmith
Most legal teams are drowning. They’re buried under internal questions, contract reviews, policy approvals, and fire drills from every corner of the business.
Wordsmith is the AI command center for in-house legal. We automate the chaos—intake, Q&A, redlines, drafting, and research—so legal can finally operate at the speed of business.
Backed by Index Ventures and some of the sharpest minds in law and AI, we’re scaling fast across London, New York, and beyond. Our customers include fast-growth tech companies and public enterprises. We’re building the future of legal work.
The Role
We’re looking for a sharp, data-driven operator to lead growth at Wordsmith. This is a high-leverage role that combines strategy, execution, and storytelling. Your mission: scale our demand generation engine while maintaining our premium brand positioning.
You’ll own strategy and execution across LinkedIn advocacy, Answer Engine Optimisation (AEO), paid campaigns, and community engagement. You’ll turn experiments into repeatable playbooks, and play a critical role in shaping Wordsmith as the category leader in Legal Enablement Platforms.
This is a high-trust role with serious headroom. We’re not looking for someone to run playbooks – we’re looking for someone to help write them.
What You’ll Do
Lead demand generation across LinkedIn, AEO, paid campaigns, and forums
Scale team advocacy programmes to drive reach and engagement
Dominate generative answer engines for “in-house legal AI” queries
Run global paid campaigns and retargeting with clear pipeline goals
Build community presence in Reddit and professional forums
Partner with Product Marketing and Content to align narrative and messaging
Turn insights into scalable growth playbooks
What We’re Looking For
5+ years in B2B SaaS growth or demand generation
Experience in startups or scale-ups (Series A–D)
Strong background in paid campaigns (Google, LinkedIn, retargeting)
Proven track record with LinkedIn advocacy and community engagement
Comfortable with attribution, funnel analytics, and pipeline measurement
Strategic thinker with a creative streak – narrative and numbers both matter
Bonus Points For:
Experience with AEO/GEO (Answer or Generative Engine Optimisation)
Legal tech or professional services marketing experience
Reddit or forum marketing chops
Scaling international campaigns
What You Can Expect
Competitive salary and meaningful equity upside
Comprehensive benefits and flexible working
A high-autonomy role with direct access to the CEO and leadership team
The chance to shape positioning and growth strategy in a new category
A premium brand with global ambitions and serious tailwinds
Progression based on results, not seniority
A smart, ambitious team who move fast and back each other
If you’re looking for more than just a job – a place to learn, grow, and have a real impact from day one – this could be the one. We’re building something category-defining, and we’re looking for people who want to be part of the journey. If that sounds like you, hit apply.