Founding GTM - Baton AI

Baton AI (getbaton.ai) is building the enterprise automation platform for cross-application workflows. We help solutions engineering and implementation teams automate customer onboarding and product setup, turning customer requirements into executable workflows.

We’re backed by Tier-1 investors, working with enterprise customers, and building toward a broader vision of AI-powered automation across enterprise software.

We are hiring a Founding GTM operator to work directly with the founding team as one of our first business hires. You’ll help build the GTM engine and operating foundation for a company defining how AI automates work across enterprise software.

The role starts with a clear focus on GTM: scaling pipeline, accelerating our sales motion, supporting outbound growth, sharpening customer-facing messaging, and building the systems that drive revenue. As Baton grows, your scope will expand across business operations, customer strategy, and company-building.

This is a strong fit for someone who wants a steep learning curve, high ownership, and direct exposure to what it takes to build a fast-growing AI company.

GTM

• Partner with the founding team to turn Baton’s sales motion into a repeatable GTM engine across outbound, pipeline generation, content, partnerships, and customer expansion.

• Build the systems and internal tools behind that motion, using AI and automation to eliminate manual work wherever possible.

• Translate customer conversations into sharper messaging, stronger sales collateral, case studies, ROI narratives, and GTM playbooks.

• Keep Baton’s GTM materials sharp and up to date, including messaging, positioning, and internal sales notes.

Strategic Operations

• Take on high-priority projects that sit between functions: define the problem, create the plan, coordinate the right people, and drive the work to completion.

• Act as a trusted extension of the founders by synthesizing context across customers, product, and sales, then turning that context into clear next steps.

• Draft key communications, prep for important meetings, track decisions, and make sure follow-ups actually happen.

• 2–4 years of experience in startups, consulting, finance, investing, operations, or growth.

• Extremely high agency. You don’t wait to be told what to do. You identify what matters, make a plan, and drive it forward.

• AI-native and automation-minded. You use AI daily, adopt new models and tools the week they ship, and build your own automations without waiting on engineering.

• Sharp communicator. You can turn messy information into a simple narrative.

• Analytical and detail-obsessed. You run multiple workstreams without dropping the ball.

• Energized by ambiguity. You’re excited about ownership and building from zero to one.

• In San Francisco. Excited to work in person with us.

• Experience at an early-stage B2B SaaS or AI company.

• Exposure to solutions engineering, implementation, professional services, or enterprise software.

• Experience with outbound, partnerships, events, content, or founder-led sales.

• Founding-team impact. Help define our GTM motion, operating systems, and culture from the ground up.

• Real ownership early. Take on meaningful scope and a direct line to the founders from day one.

• Competitive pay and early equity. Be rewarded for the value you create as we grow.

• A front-row seat to company-building. Learn how an enterprise AI startup goes from early traction to scale, faster than anywhere else.

• In-person collaboration. We believe the best teams build faster together, and we work in person in San Francisco.