Marketing Campaign Manager (12-mo Maternity Leave contract)

Who We Are

SWTCH is pioneering EV charging solutions for multifamily and commercial properties across North America. Since 2016, our team of entrepreneurs, energy professionals, and technologists has been focused on unlocking the social, economic, and environmental benefits of widespread EV adoption. Today, our solutions are deployed in tens of thousands of locations —many of which are low-to-moderate income housing—helping to make clean mobility accessible for all.

With an expanding footprint across Canada and the U.S., we’re scaling quickly and looking for mission-driven talent to help accelerate our growth.

Position Overview:

We’re seeking a Marketing Campaign Manager to power SWTCH’s next stage of growth. You’ll support the strategy, and own the execution of multi-channel marketing campaigns designed to generate, nurture, and convert high-quality leads. This is a pivotal role that leads our tradeshow & events portfolio, while managing scalable marketing programs that directly support revenue growth. Reporting to VP of Marketing, this is a hybrid position for someone based near our Toronto office.

Key Responsibilities:

• Event Strategy & Execution
  Manage SWTCH’s event portfolio — including industry trade shows, conferences, and hosted events — ensuring strategic alignment, brand visibility, and measurable outcomes. Travel is required to work various events across North America throughout the year.
  
• Campaign Execution
  Execute integrated marketing campaigns to generate high-quality leads. Utilize various channels, including digital marketing, content marketing, email marketing, social media, webinars, and events to drive demand.
  
• Marketing Automation
  Utilize Salesforce’s Marketing Automation platform to streamline lead management, email marketing, and reporting. Build and refine drip campaigns and audience segments to deliver personalized content.
  
• Campaign Analytics & Optimization
  Monitor, measure, and report on campaign performance using marketing analytics tools. Use data-driven insights to refine strategy and improve conversion rates and ROI.
  
• Content Strategy & Collaboration
  Collaborate with the Manager of Marketing Communications to produce relevant content for every stage of the funnel — blog posts, whitepapers, case studies, webinars, infographics, and more.